PC•WebDesign.co.uk

Flexible Web Design.

Your Website Designer!

Quality is our passion.

Serving the web community
with affordable
XHTML/CSS designs

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Welcome to PC•WebDesign Promotions

Website Marketing

Website optimization is key to the success

PC•WebDesign.co.uk want your website to succeed.
Without doubt the expert in your product or service should be you.

PC•WebDesign offer affordable website promotion services and advice

Search engine optimisation is an essential factor in the success of your website.

This is not a stand-alone service. It is part of a complete package of internet marketing that is offered to you.
There are three levels of service available
Level 1 is ad-hoc • level 2 is a yearly service • level 3 is bi-annualy

Search Engine Optimisation (SEO) Levels

Each SEO level has the following services

  • Keyword Research Analysis
  • Page Keyword Optimisation
  • InterSite-linking
  • Spider friendly
  • Status Reports
  • Search engine submissions
  • Directory Listing Entries

Will you be Ranked #1?
Not one person can guarentee no 1 position in organic seraches
And they are lying if they say they can.

Currently there are two ways to get found on Google.

  • "organic" listing
  • "Pay Per Click" (or PPC) listing

PPC listings are the adverts which appear to the right of the search results in google or sometimes at the top outlined in yellow.

PPC can bevome very expensive because you pay for every time somebody clicks your advert.
It is advisable that you initialy start with a small amount (£30.00) on a PPC system.

Search Engine Robots and Crawlers

When a search engine visits you through a link it looks to find the content that the link describes.
If your links say the same thing as your site does, then you will double your effectiveness and get a rank higher than another site missing this content linkage.
A link from a site with similar content to yours provides a vote from a source that has credibility through context.
Swapping links with any site can provide benefit to you however small.
But there are a number of things to assess when considering link exchange.
Swapping links with other sites provides a route for your visitors to leave your web site, or worse, delivering your customers onto the competition.
It must be wieghted up but links are the single most robot liked feature which will help you get ranked higher.

Underhand techniques

Some scrupolous web designers sometimes hack their page content and links into convincing the robots that a site is more popular than it really is
Fortunately, the major players are wise to these techniques, and any hacking techniques will ultimately get your site banned from the search resuls
One technique is to 'Buy' blog entries.

client content must be original work; all Web Plagiarism and Content Theft is at the clients own responsibility
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